Digital Marketing Price in Rajshahi

About RH Fardin

In Rajshahi, the digital marketing price is whatever it takes to hide the ad spend

Here is how the digital marketing price question usually plays out in Rajshahi. A showroom owner near Shaheb Bazar or a clinic in the Medical area asks a "marketing boy" what it costs. Often he is a part-timer who learned Facebook boosting between university classes. Koto taka? The owner hears a soft number like 8,000 or 12,000 taka a month and thinks it is a deal.

What nobody says is that this number is the fee and the ad budget rolled into one. As a result, almost nothing reaches a real audience. The boost runs from his own Facebook account and targets "Rajshahi, age 18-45" with no thought behind it. The owner never sees a single number that means anything. Three months later the verdict is "digital marketing does not work." The truth is they paid for a magic trick, not a campaign.

I am RH Fardin, a solo senior operator. I have spent about five years running real campaigns for Bangladeshi businesses. That means SEO, Google Ads and Meta ads that are set up properly and measured honestly. I run the strategy, the targeting, the ad copy, the landing page and the reporting myself. No junior gets handed your account once the advance clears.

I work with the kind of businesses Rajshahi actually runs. Silk and clothing showrooms need to look premium online. Mango traders and orchard businesses depend on a few hot months each year. Diagnostic chambers and clinics sit around Laxmipur and the Medical area. Coaching centres and admission-prep institutes feed off Rajshahi University, RUET and the medical college. Shops along New Market and Shaheb Bazar sell to customers who pay by bKash and Nagad.

My work starts at 50,000 BDT, and I will not pretend the floor is lower. That is my fee for setting up and running a proper campaign. It covers research, account setup, audience and keyword targeting, ad creative, conversion tracking and a real monthly report. It is completely separate from your ad spend. You fund that in your own Meta and Google accounts, where you can watch every taka.

The tiers go 50,000, 90,000 and 1,50,000 BDT. The right one depends on how many channels and how much management you need. A single-channel Meta campaign for a Rajshahi showroom is one job. Running search, display and social together for a chamber that books appointments is a much bigger one. Fully custom, multi-channel programmes start from 3,00,000 BDT.

I charge 50 percent advance and 50 percent on launch. Launch means the campaign is built, tracked and live, not the moment you say yes. The design-approval guarantee covers the work you can see. You sign off on the ad creative and the landing page before they go out. In-scope revisions continue until you truly approve them.

The one thing I refuse to do is blur the line between my fee and the platform spend. In Rajshahi, every business owner is rightly careful with money. So that single line matters: this is my fee, and that is what goes to Facebook and Google. Almost nobody else is willing to put it in writing.

See pricing in BDT

In focus

Why the digital marketing price in Rajshahi has to start by separating fee from ad spend

The biggest reason digital marketing "fails" for Rajshahi businesses is simple. The price was never honest to begin with. When a part-timer quotes 10,000 taka a month for "digital marketing," that number does two jobs. It pays for his time and it also funds the advertising. There is no version of that maths where a real audience gets reached. After his cut, maybe 4,000 or 5,000 taka goes to Facebook.

That money gets boosted from his own account. There is no targeting logic, no conversion tracking and no way for you to see what happened. So the owner watches a few weeks of likes from people who will never visit the shop. He decides the whole thing is a waste and goes back to walk-ins and word of mouth. Digital marketing does work in Rajshahi. The problem was that nobody told him where the money was going.

That is why my digital marketing price Rajshahi quote always shows two lines: my fee, and your ad spend. Your budget sits in your own accounts, where you can watch it move. The 50,000 BDT floor is my fee for a real campaign. It starts with a proper look at your business and your Rajshahi buyer. Then I build a Meta or Google campaign around a real goal: phone calls, form enquiries, showroom visits or bookings.

It also covers research sized for a smaller market, ad creative you approve before it runs, honest lead tracking and a plain monthly report. Your ad spend is on top and yours to set. For many Rajshahi businesses, a tight 15,000 to 30,000 taka a month beats a vague 50,000 sprayed wide. The 90,000 and 1,50,000 BDT tiers add channels, more creative and tighter tuning. Custom programmes start from 3,00,000 BDT. That is what digital marketing rajshahi bd should mean: a clear fee, visible spend and one senior operator.