Website Design · Dhaka

Facebook Marketing in Gulshan

Your Gulshan brand does not have a reach problem on Facebook. It has a targeting problem. You pay to be seen by all of Dhaka, when your real buyers are a few thousand people.

I am RH Fardin, a senior solo operator. I run Facebook marketing in Gulshan, plus Instagram, for brands from end to end. I build the creative, set the targeting, run the retargeting, set up the WhatsApp close and read the numbers myself. No account executive, no junior buying your ads, no agency markup for a Banani office. With about 5 years in, full-funnel campaigns start at 50,000 BDT, with 50% advance and 50% on launch.

Senior solo operator. About 5 years running Meta ads in Bangladesh. You own the ad account, the Pixel and the data, not me.

Benni KleinAbhishek SinghalMichael Husba+

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Why Gulshan brands hire one operator instead of an agency floor

Reaching 200,000 people in Gulshan is easy. Reaching the 4,000 who can actually afford you is the whole job.

Here is what nobody running Facebook marketing in Gulshan says out loud. The reach number on your dashboard is mostly the wrong people. Boost a post about a 12,000-taka dress or a 40,000-taka treatment. Facebook will happily show it to half of Dhaka. That means students, window-shoppers and people three income levels below your price. They will like it, comment 'price koto?' and never buy.

You paid for every one of those views. In Gulshan, the skill is not getting reach. Reach is the cheap part. The skill is spending almost all your budget on the narrow slice of people who will walk into your Gulshan 1 showroom or send a serious WhatsApp message. Then you cut everyone else out, ruthlessly.

Most agencies in Dhaka do the opposite, because broad reach makes the report look good. They boost and chase reactions. Then they hand you a slide that says 'we reached 300,000 people this month', while your sales stayed flat. The person who took your meeting was a client-servicing executive. The person inside your ad account was a junior media buyer two desks away.

That junior was picking audiences and writing copy, and has never sold a premium product. You paid agency rates for intern choices on your budget. With me, there is no floor and no handoff. I am the strategy call, the creative, the targeting, the daily optimisation and the WhatsApp report. It is the same person, every step.

About 5 years of running Meta ads in Bangladesh taught me how a Gulshan buyer acts. They are mobile-first, and they decide in seconds. They will not fill in a long form. But they will tap a WhatsApp button at 11pm and expect a fast, human reply. They ask 'koto taka?' before anything else, and a clumsy answer loses them.

They pay by bKash, Nagad or card, and they expect that to be obvious, not a five-message haggle. So I don't just run ads into a void. I build the path from a thumb-stopping creative to a targeted offer to a one-tap WhatsApp close. And I make sure your team can reply fast enough to catch buyers while they are still warm.

The pricing for Facebook marketing in Gulshan is honest, and it does not hide office overhead. Full-funnel management starts at 50,000 BDT a month. That covers strategy, creative, audience build, Pixel and Conversions API setup, retargeting and reports you can actually read. The 90,000 BDT tier adds more creative, more campaign angles and tighter testing. The 1,50,000 BDT tier is for brands with serious monthly ad spend across many products or locations.

Truly custom programmes start at 3,00,000 BDT. Every project is 50% advance and 50% on launch, by bKash, Nagad or bank transfer. That fee pays for the work, not for a Gulshan address you quietly fund. Note: the ad spend you pay Meta is separate and always yours.

See pricing in BDT

What's included

What full-funnel Facebook marketing in Gulshan actually includes when one senior operator owns the whole thing

Here are six parts of the job that decide if your Gulshan budget turns into buyers or just a big reach number. All six are standard, even at the 50,000 BDT tier.

01

Buyer-Grade Targeting

I aim spend at the narrow audience in and around Gulshan that can actually afford you. Then I layer interests and lookalikes based on your real buyers. You don't pay to reach half of Dhaka just so a report looks big.

02

Thumb-Stopping Creative

Your ad creative looks like it belongs to a Gulshan brand, not a 500-taka boosted post. It is built to stop the scroll. It makes a premium price feel worth it, not open to haggling.

03

Retargeting That Closes

Most Gulshan buyers do not buy from the first ad. I build retargeting from page visitors, video viewers and add-to-carts. People who are already interested keep seeing you until they message.

04

Pixel + Conversions API

I set up the Meta Pixel and Conversions API properly. Tracking survives iOS privacy limits, so Facebook optimises toward sales. Not toward likes you cannot deposit at the bank.

05

WhatsApp Close

Ads send the 'koto taka?' question straight to your WhatsApp in one tap. bKash and Nagad are shown plainly, so a ready Gulshan buyer never stalls over how to pay you.

06

Numbers You Own

The ad account, the Pixel and the audience data stay in your name from day one. You get plain reports on cost per lead and cost per sale, not a vanity reach slide.

In focus

Why a 'price koto?' comment is not a lead in Gulshan, and what to chase instead

Open any Gulshan brand's Facebook page, and you see the same thing under every boosted post. There's a wall of 'price?' and 'inbox kindly' comments. Owners read that as demand. It usually is not. Boosting targets too broadly by default. So most of those comments come from people who price-shop out of habit and never plan to pay Gulshan prices.

They cost you in two ways. You paid Meta to reach them. Now your team burns hours replying to questions that go nowhere, while the real buyer waits. On a premium-brand post, a high comment count is often a sign the campaign is aimed at the wrong people. It is not proof that the campaign works.

What I chase instead is cost per qualified conversation and, where it can be tracked, cost per sale. That changes how the whole thing is built. The targeting tightens to people near Gulshan, Banani and Baridhara who match your buyer. The creative is written to pre-qualify. It leads with the kind of price and product that filters out the merely curious. And the Pixel is set up so Facebook learns who actually buys and hunts for more of them.

This is also the honest reason a small senior team beats a big agency floor for Facebook marketing Gulshan brands. A 15-person agency needs broad reach numbers to justify its retainer to a room full of clients. So its incentive is to look busy. I have no floor to feed and no Gulshan office baked into your fee. So I can do the dull, profitable thing: spend less, reach fewer, sell more. And I put my name on the result.

Investment

Pricing in BDT, no mystery.

Clear packages, paid in BDT. Every price is per project, so your final quote can be lower than the price shown, never higher.

Project based. Your quote is the listed price or lower

Launch

Setup and launch

A focused setup and launch on Facebook and Instagram.

৳50,000/ project
  • Meta Pixel and Conversions API setup
  • Audience and offer research
  • Up to 2 campaigns built and launched
  • 4 ad creatives with copy
  • Report in leads and sales
Get my quote

Project based · your quote is this price or lower · ad spend paid to Google or Meta

Full funnel

Full funnel

Awareness, conversion and retargeting working together.

৳1,50,000/ project
  • Everything in Managed
  • Awareness, conversion and retargeting campaigns
  • 12+ ad creatives
  • Lead tracking in a sheet or CRM
  • Monthly strategy call
Get my quote

Project based · your quote is this price or lower · ad spend paid to Google or Meta

Need something bigger? Custom programs are quoted per project, from ৳3,00,000. Pay by bKash, Nagad, bank transfer or card. Ask for an exact price or send an email.

Frequently asked

Straight answers before we build.

These are the real questions Gulshan brand owners send me in their first WhatsApp message about Facebook marketing. Here are straight answers.

Facebook marketing Gulshan e koto taka lage?

Full-funnel management starts at 50,000 BDT a month. That covers strategy, creative, targeting, Pixel and Conversions API setup, retargeting and clear reports. 90,000 BDT adds more creative and campaign angles. 1,50,000 BDT is for brands with serious monthly spend across products or locations. Custom programmes start at 3,00,000 BDT. Terms are 50% advance and 50% on launch, by bKash, Nagad or bank transfer. Your ad spend to Meta is separate, stays yours and has no markup. No Gulshan office is baked into the fee, since I do not run one.

Is the ad budget I pay Facebook included in your fee?

No, and be wary of anyone who blurs the two. My fee is for the work: strategy, creative, account management and optimisation. The money that goes to Meta to run the ads is separate. It is paid from your own ad account and stays fully under your control. You see exactly what is spent and where. No hidden margin is added on top of Meta's cost.

I already get lots of 'price koto?' comments. Why do I need this?

Because comment count is not revenue. In Gulshan, most of those comments come from price-shoppers reached by broad boosting, not buyers. The job is to spend your budget on the narrow audience that can actually afford you. The creative qualifies them, and the serious ones go to a fast WhatsApp close. Fewer, better conversations beat a wall of 'inbox kindly' that wastes your team's hours.

Do you run Instagram too, or only Facebook?

Both, and for most Gulshan brands, Instagram is where the buyer actually lives. It is all one system in Meta Ads Manager. So when you hire me for Facebook marketing, you also get Instagram feed, Stories and Reels placements in the same campaigns. They are managed and optimised together, not sold as a separate add-on.

Who owns the ad account, the Pixel and the data: you or me?

You do, from day one. I work inside your Meta Business Manager and your ad account, not mine. The Pixel sits on your site under your name. The audiences and learnings stay with you. If we ever stop working together, you walk away with everything intact. No account is held hostage, which is a real problem with some Dhaka agencies.

How fast will I see results from Facebook marketing in Gulshan?

You will see ads live and data coming in within the first week. But here is the honest answer. The first 2 to 4 weeks are a learning phase. The Pixel works out who your real buyers are, and I cut what is not working. A stable cost per result usually settles in from the second month. Anyone promising a flood of sales in week one is selling the boost-and-pray approach you want to escape.

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