When you hire an expert, you should be able to say his name.
There is a difference between hiring a digital marketing agency in Dhaka and hiring a digital marketing expert in Dhaka. An agency gives you a logo, a contract and a junior. An expert gives you one person who owns the result — who builds the funnel, runs the Google Ads, fixes the SEO, rewrites the landing page, and picks up when you message at 10pm. That second thing is what I do.
Around 5 years of hands-on Google Ads and SEO for Bangladeshi and overseas brands. Direct access, no account manager. Engagements from 50,000 BDT — 50% advance, 50% on launch. Portfolio and case work at rhfardin.com.
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Search 'digital marketing expert in Dhaka' and you will get a hundred agencies, each calling its entire team — including the executive who started three weeks ago — an 'expert team of professionals'. The word has been used so loosely in this market that it now means nothing. So before you pay anyone, ask one question that cuts through all of it: when something goes wrong with my account at 9pm on a Thursday, who specifically opens it?
If the answer is 'our team will look into it', you are not hiring an expert. You are hiring a queue. A real digital marketing expert in Dhaka is a single person you can name, whose work you can inspect, and who cannot hide behind a brand when a campaign underperforms.
I am RH Fardin. I work as a solo digital marketing and Google Ads specialist, and I have been doing it hands-on for about five years — for businesses here in Dhaka and for clients overseas who pay in dollars and expect work that holds up against agencies in their own country. I do not have a junior. I do not have an account manager who translates between you and 'the team'. When you hire me, the person who audits your Search Console, writes your ad copy, builds your landing page and reads your analytics is the same person who answers your WhatsApp. There is exactly one layer between your business and the work: me.
Real expertise in this field is narrow, not wide. The agencies that promise SEO, Google Ads, Facebook, Instagram, TikTok, YouTube, branding, app development, billboards and PR are not staffed by ten experts — they are staffed by generalists who are shallow in all ten. I went deep on two things that actually move revenue for a Dhaka business: paid acquisition (Google Ads, Meta) and organic search (SEO). Everything else I do — landing pages, conversion copy, analytics — exists to make those two work harder. If your problem genuinely needs a channel I am not the best person for, I will say so in the first call and point you somewhere better, because an expert's reputation is worth more than one extra invoice.
And expertise shows up most in the questions, not the pitch. A salesperson asks for your budget. An expert asks what a customer is worth to you, what your close rate is on a phone enquiry versus a bKash prepayment, whether your busy season is Eid or wedding season, and what happens to a lead after the form is submitted — because a brilliant ad campaign feeding a broken follow-up process just burns your money faster. That diagnostic instinct, built over five years and a few hundred Bangladeshi campaigns, is the actual thing you are paying for. The Google Ads login is easy. Knowing what to do inside it for a Dhaka business is the expensive part.
Six concrete differences between working directly with one digital marketing expert in Dhaka and being a line item in an agency's retainer book.
You hire RH Fardin, not 'the team'. The person in the strategy call is the person in your ad account and the person answering your message. Accountability has a face, and it is the same face every time.
Five years aimed at two things that drive money — Google Ads and SEO — not spread thin across ten services. You get a deep operator on the channels that matter, not a generalist guessing across all of them.
Your Google Ads and Search Console stay in your ownership, shared with me — never locked inside an agency MCC you can't leave. If we ever part ways, you keep everything, including the campaign history.
Before a single taka goes to ads, I check whether the problem is even paid traffic — or your landing page, your offer, or your follow-up. Fixing the leak first is what separates an expert from a media buyer.
Bangla-English creatives, bKash and Nagad checkout flows that survive a mid-range Android, and landing pages that load on a slow Banglalink connection in Mirpur — not just on your iPhone in Gulshan.
Numbers that tie to revenue — cost per qualified lead, cost per sale, ROAS — not a deck full of reach, impressions and 'engagement' that looks busy and means nothing for your bottom line.
Anyone can put 'expert' in a Facebook bio, so judge on evidence, not adjectives. Five checks separate a genuine specialist from a confident talker. First, ask to see real account screenshots — a Google Ads dashboard with conversions and cost-per-conversion over time, a Search Console graph showing clicks climbing, an analytics view of where revenue actually came from. A real expert has these and will walk you through them; a fake one shows you logos and follower counts. Second, ask who keeps the accounts.
The correct answer is you — your Google Ads and your Search Console live under your ownership and the expert is granted access, so nothing is ever held hostage. Third, listen to the first call: an expert spends most of it asking about your margins, your close rate and your follow-up process, while a salesperson spends it describing 'packages'. Fourth, ask what they will NOT do — a specialist who admits the limits of their lane is far safer than one who claims to master every channel.
Fifth, ask about the report: if it is full of impressions and reach instead of leads, sales and cost per acquisition, the engagement is being measured to look good, not to make you money.
Now the question every Dhaka client eventually asks, and rightly: if you are one person, can you really handle my work as well as a forty-desk agency? Honestly — better, for most small and mid-sized businesses, and here is the mechanism. An agency's senior expert exists, but you almost never get their hands; you get their name on the proposal and a junior's hands on the keyboard. With me you get the senior hands directly, with zero handover loss and zero internal telephone game.
The trade-off is real and I will not hide it: I take a limited number of clients at a time, because the entire value of hiring an expert disappears the moment that expert is too overloaded to think about your account. So if I am full, I will tell you and give you a date — I would rather lose the work than become the diluted thing you were trying to avoid. That single constraint is the clearest proof that you are hiring an expert and not a seat.
Clear packages, fixed quotes, paid in BDT. Pick a starting point — I'll tailor the exact scope on a quick call.
Every project starts at ৳50,000
A sharp, credible site that makes the right first impression and brings enquiries.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
A full, professional site that ranks and converts for a growing business.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
An online store built to sell and scale.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
Need something bigger? Custom & enterprise builds from ৳3,00,000. Pay by bKash, Nagad, bank transfer or card. Ask for an exact price or send an email.
The questions that come up in almost every first conversation about hiring a digital marketing expert in Dhaka.
Engagements start at 50,000 BDT and scale with scope. 50,000 BDT covers a focused starting point — a single-channel push (Google Ads OR SEO) with the landing page and tracking done properly. 90,000 BDT typically covers a fuller setup across Google Ads plus on-page SEO with conversion-focused copy. 1,50,000 BDT is for a multi-channel build where paid and organic run together with a custom landing system. Anything genuinely bespoke — large account, multiple markets, deep integration — starts from 3,00,000 BDT. Payment is 50% advance, 50% on launch, by bKash, Nagad or bank transfer. I quote a fixed scope, not a vague monthly retainer that quietly renews forever.
An agency sells you a brand, a contract and a team — and inside that team your day-to-day work usually goes to a junior, supervised by someone managing a dozen other accounts. An expert is one accountable specialist who does the work personally. With an agency you get scale and a glossy report; with me you get senior hands directly on your account and a person you can name when something breaks. For most Dhaka SMEs, direct expert access beats agency scale because the leads come from the work, not the org chart.
Yes, and usually better than you would get as one of an agency's many accounts — because there is no handover and no dilution between the person you hired and the person doing the work. The honest catch is capacity: I deliberately keep a small client roster so every account gets real attention. If I am at capacity I will tell you and give you a start date rather than overload and do mediocre work. That limit is exactly what makes 'expert' true instead of a marketing word.
Google Ads and SEO are my core — that is where about five years of focused work sits. Around those I do Meta (Facebook and Instagram) ads, conversion-focused landing pages, and analytics setup, because they make the paid and organic work convert better. I do not pitch TikTok management, billboard buying, PR or app development. If your problem really needs a channel outside my lane, I will say so in the first call and point you to someone who does it well. Narrow and deep beats wide and shallow, every time.
You own everything. Your Google Ads account, Search Console, Analytics and Business Profile stay under your ownership, and you grant me access — never the other way around. Nothing is locked inside an agency account you cannot leave. If we ever stop working together, you keep the accounts, the campaign history, the data and the landing pages. An expert who is confident in the work has no reason to hold your assets hostage.
Ask me to prove it before you pay. On the first call I will show real dashboards — Google Ads with cost-per-conversion over time, Search Console with clicks climbing, analytics on where revenue came from — not follower counts or client logos. I will ask about your margins, close rate and what happens to a lead after the form is submitted, because that is what an expert needs to know to make you money. And you can review my work at rhfardin.com. Evidence first, advance second — that order is non-negotiable, and it is how you should vet anyone in this market.
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