Google Ads, Rajshahi
Most ad budgets in Rajshahi get burned before anyone notices
Here's a pattern I see with almost every Google Ads service company in Rajshahi. A coaching center, a private hospital, a furniture showroom near Shaheb Bazar or a silk shop near New Market sets up an account. They add a few keywords and wait. Three weeks later the budget is gone. All they have is a dashboard full of "clicks" and no idea if any click became a customer.
That's not bad luck. That's an account that was never built to be measured.
I'm RH Fardin, and I run Google Ads the way a business owner would after five years of doing it daily. I don't sell impressions. I care about one question. Did the phone ring, and was it someone in Rajshahi or the nearby upazilas who really wanted what you sell?
Everything I set up serves that question. Tight geo-targeting means you don't pay for clicks from Dhaka. Negative keywords mean a coaching center doesn't pay for "free notes PDF" searches. And conversion tracking on calls and WhatsApp is live before a single taka is spent.
Rajshahi is a special market. It's a university city, so searches for education, admission coaching, hostels and exam prep spike hard around session times. Then they go quiet in between. If nobody manages bids around that, you overpay all year.
Buyers here also research on their phones and ask "koto taka?" before anything else. They would rather call or message than fill in a long form. I build campaigns for exactly that behaviour, not for a generic playbook copied off a foreign blog.
And because it's just me, you're never handed off. The person who reads your first message is the person writing your ad copy. He's the one watching the search terms report at 11pm. He'll also tell you honestly when Google Ads isn't the right channel for your business. No account managers, and no "let me check with the team."
See pricing in BDT