In focus
Why a boutique, a clinic and a café on the same Gulshan road all start at 50,000 BDT
Walk one block of Gulshan Avenue and you pass a fashion boutique, an aesthetic clinic, a third-wave café, a real-estate broker and a boutique gym. Every owner braces for a different, scary 'Gulshan number' — but the honest truth is they mostly start at the same 50,000 BDT floor, because what drives the price is scope, not signage.
The 50,000 BDT tier is a tight five-page business site built around one buyer: a strong homepage, an about section, your services or collection, a gallery or menu, and a contact route with one-tap WhatsApp and tap-to-call. A boutique showcasing a seasonal lookbook, a salon listing services and prices, a café with a menu and a table-booking enquiry — all of that fits the floor. You only move up a tier when the work genuinely grows, not because your rent does.
Here is where the number actually climbs, and none of it is about being in Gulshan. The 90,000 BDT tier is for the business that has outgrown a brochure — a dental or aesthetic clinic with a dozen treatment pages, before-and-after galleries and per-doctor profiles; a multi-branch café group; a boutique adding a proper bilingual Bangla–English build so an older, wealthier Gulshan clientele reads it comfortably.
The 1,50,000 BDT tier is a content-deep, fifteen-to-twenty-page site — a real-estate firm with a searchable listings section, a gym with class schedules and membership tiers, lead-capture flows per service line. Custom from 3,00,000 BDT is for actual transactional builds: an online store with bKash, Nagad or SSLCommerz checkout, courier integration like Pathao or Steadfast, a booking system that takes deposits, or a member login.
So when you weigh a business website design price Gulshan studios quote you, ask one question — 'Which of these is in my scope?' If the quote is three lakh for a five-page boutique brochure, you are not paying for the work. You are paying for the postcode.