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The Content System Brief.

One brief that gives your writer and editor the same target: intent, angle, structure, sources, and internal links mapped before the draft starts.

What's in a brief

A single content brief built so a competent writer can sit down and produce a useful, rankable article in one sitting. No generic filler directions, just the strategic spine of the piece, the supporting research, and the rails to keep the writing focused.

  • Content goal, audience, and conversion path
  • Search-intent and SERP pattern analysis
  • Recommended H2/H3 structure
  • AI research prompts and source direction
  • Internal linking suggestions (3–5 per brief)
  • Unique-angle hook your writer can lead with
  • Pull-quotes, stats, and sources to cite
  • Meta title + description ready to ship

Who it's for

Founders building a content engine. In-house editors who need to brief writers without losing half a day to research. Agencies that want a senior strategist's eye on each brief without hiring one full-time.

Timeline & volume

Single briefs delivered in 48 hours. Bulk packs (4 / 8 / 12 briefs) within 5–10 business days. Pricing scales down with volume.