An ecommerce store designed for the Dhanmondi buyer scrolling on her phone at midnight
I am RH Fardin, the senior designer and developer behind every store I ship. If you run a boutique on Road 27, a salon near Rapa Plaza, a home-baker brand in Kalabagan, or a lifestyle label off Mirpur Road, this page is for you. I design ecommerce stores that load fast on 4G, accept bKash and Nagad without drama, and answer the only question your customer ever asks: koto taka, and kobe ashbe?
Around 5 years building real online stores. 50,000 BDT starting price. 50% advance, 50% on launch. Design approval before code.
+Trusted by 50+ founders, agencies and teams across Bangladesh and beyond.
Trusted by teams I've built websites for
The Dhanmondi shopper is not the average BD shopper. She follows three boutiques on Instagram, screenshots an outfit at 11 PM, asks a friend in the WhatsApp group, and only then opens your website. By that point she has already decided she likes the product. Your store's only job is to not lose her between 'add to cart' and bKash confirmation. Most ecommerce sites built here lose her in exactly that window, and the owner blames the ads.
I spend more time on the cart, checkout and product page than on the homepage, because that is where money is actually made or lost. On a typical Dhanmondi store I design, the homepage is light, the category page is filterable by size and price, the product page shows one-tap WhatsApp ordering alongside the proper add-to-cart, and the checkout asks for the absolute minimum: name, phone, area inside Dhanmondi or wider Dhaka, payment method.
I work alone. There is no junior who 'handles your project' while a senior designer signs off. I take your brief over a WhatsApp call or a sit-down in Dhanmondi, sketch the structure, design every screen in Figma, get your sign-off, then build it. That is also why my floor is 50,000 BDT and not 15,000 BDT — I am not running a Facebook page that resells $30 themes from abroad.
Around 5 years of building and fixing Bangladesh ecommerce has taught me one thing: the brands that win in Dhanmondi are the ones whose store feels as careful as their packaging. If your unboxing is good but your checkout is ugly, your repeat rate suffers. I close that gap.
Six things that separate a serious ecommerce store from a Facebook-page-with-extra-steps. All six are baked into every project, not 'available on the higher plan'.
Payment buttons sized for thumbs, with manual bKash/Nagad number entry as a fallback for customers who do not have the apps installed. COD stays available because half of Dhanmondi still wants it.
One-tap 'Order on WhatsApp' button on every product page that pre-fills the product name, size and your number. Most Dhanmondi boutique sales still close on chat — I make that fast instead of fighting it.
Product images compressed properly, lazy loading, no bloated sliders. Your store opens in under 3 seconds on Grameenphone 4G in a Dhanmondi car, not just on your office Wi-Fi.
A clean admin where you, your sister, or the shop manager can add a new sari, swap the photo, set the price, and mark it sold out — in Bangla-readable fields, without calling me.
Shipping logic that distinguishes inside Dhaka (Dhanmondi, Mohammadpur, Mirpur) from outside Dhaka, with the right rates for the courier you actually use. No manual maths at order time.
Proper title tags, schema and Dhanmondi-specific landing pages so 'boutique in Dhanmondi' or 'cake delivery Dhanmondi' searches can find you on Google, not just on paid Facebook ads.
Dhanmondi has a particular kind of customer concentration. Within a 2-kilometre radius you have university students at North South alumni circles, working professionals in their late twenties, families in the apartments off Road 11, and a heavy daytime float-in from Mohammadpur and Lalmatia. They all shop online, but they shop differently. The student wants the cheapest price and free shipping. The professional wants 'I'll pick it up from your Road 27 outlet on my way home'. The family wants COD because they don't trust online payments yet. A store designed for Dhanmondi needs to serve all three on the same product page without anyone feeling like the site was built for someone else.
That is why my Dhanmondi ecommerce builds usually include a store-pickup option alongside delivery, a price-anchor block that quietly shows the value (not a fake discount, but a real 'why this costs what it costs'), and a delivery estimator that says 'today by 8 PM in Dhanmondi, tomorrow in greater Dhaka' instead of a vague '2-3 days'. Trust copy near the checkout — your shop address, a real Bangladesh phone number, return policy in plain Bangla-English — converts more Dhanmondi shoppers than any badge or stock photo ever will. The brands that get this right become the ones their customers actually recommend in the WhatsApp group, and that is the only marketing channel in Dhanmondi that compounds.
Clear packages, fixed quotes, paid in BDT. Pick a starting point — I'll tailor the exact scope on a quick call.
Every project starts at ৳50,000
A sharp, credible site that makes the right first impression and brings enquiries.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
A full, professional site that ranks and converts for a growing business.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
An online store built to sell and scale.
Books a 15-min call · fixed BDT quote · 50/50 · hosting extra
Need something bigger? Custom & enterprise builds from ৳3,00,000. Pay by bKash, Nagad, bank transfer or card. Ask for an exact price or send an email.
The questions Dhanmondi boutique owners and ecommerce founders ask me in the first call
My ecommerce floor is 50,000 BDT for a starter store with up to about 20 products, bKash/Nagad/COD, and a clean admin. The 90,000 BDT tier covers larger catalogues, proper category filters and a Pathao/Steadfast shipping setup. The 1,50,000 BDT tier is for boutiques that want a fully custom look, advanced product variations and analytics. Custom builds with subscriptions, multi-vendor or POS integration start from 3,00,000 BDT. Payment is 50% advance, 50% on launch.
If you are doing under 30 orders a month, no. Keep selling on Facebook and Instagram. The moment you cross that — and especially once you start running paid ads — you need a real store, because every order you take on chat costs you 5-10 minutes of manual reply time and a percentage of customers who go quiet. A proper site at 50,000 BDT pays for itself in saved chat hours alone, and it lets you actually measure which products and which ads work.
I have built for all of those. The structure is similar — products, categories, cart, checkout — but the details differ. A Dhanmondi cafe needs daily-menu updates and a clear pickup time slot. A salon needs an appointment booking flow more than a cart. A home-baker needs a 24-hour pre-order cut-off. I shape the store around the actual operation, not a one-size template.
Yes. I integrate bKash and Nagad payment gateways properly so customers can pay without leaving the checkout. For shops that have not yet opened a merchant account, I set up a manual bKash/Nagad number flow where the customer sends the money and pastes the TrxID into the order — clean, trackable, and you can upgrade to the full gateway later without rebuilding the site.
A starter store at the 50,000 BDT tier takes me about 2 to 3 weeks from advance payment to launch, assuming you give me product photos and basic copy on time. A 90,000 BDT mid-tier build is 3 to 5 weeks. Larger custom builds run 6 to 10 weeks. The bottleneck is almost always product photography, not the development — I usually flag this in the first call so we can plan around it.
You will run the store yourself. After launch I do a screen-recorded handover and a live walkthrough — in person if you are based in Dhanmondi, on WhatsApp video otherwise — covering adding products, swapping photos, changing prices, marking sold out, and exporting orders. For technical changes (a new payment method, a new shipping rate, a custom feature), I am one message away, but day-to-day catalogue work stays with you.
Grab a free 15-minute call and I'll show you exactly what your new website should do — and what it'll cost in BDT. No pitch, no pressure.
Grab a free 15-minute call, or send a message and I'll reply with the clearest next step.
Book a free call
